Create High-Quality Content
- Be Original: Your content must be 100% unique. Never copy from other sites.
- Provide Value: Write in-depth articles that solve a real problem or answer a specific question for your audience.
- Post Consistently: Aim for at least 15-20 substantial articles (1000+ words each) before applying.
Build Trust with Essential Pages
These pages are non-negotiable. They show Google and your users that you run a legitimate operation,
- About Us: Who are you? What is your site’s purpose?
- Contact Us: Provide a way for users to reach you.
- Privacy Policy: This is a mandatory requirement for AdSense.
Master On-Page SEO Basics
Good SEO makes your site easy for Google to understand.
- Titles & Headings: Use a single H1 tag for your title and H2/H3 tags for subheadings.
- Meta Descriptions: Write compelling descriptions for each page.
- Clean URLs: Use simple, readable URLs (e.g., `yoursite.com/how-to-bake-bread`).
Design a Clean User Experience
Your site must be easy to navigate and professional-looking.
- Simple Navigation: Have a clear menu in your header that links to your main categories.
- Mobile-Friendly: Your site must be fully responsive and work perfectly on all devices.
- Fast Loading Speed: Optimize images and use good hosting to ensure your site is fast.
Avoid Common Rejection Reasons
Steer clear of policy violations that lead to instant rejection.
- No Prohibited Content: Avoid topics like gambling, adult content, weapons, etc.
- No Thin Content: Every page should have substantial, unique text. Avoid pages with just images or videos.
- No Scraped Content: Do not use content taken from other websites.
Final Pre-Launch Checklist
Before you hit “submit” on your AdSense application, do a final check.
- Domain Age: Is your website at least a few months old? Brand new sites are often rejected.
- Use Our Tools: Run your site through our Website Analyzer to catch any last-minute issues.
- Read the Policies: Familiarize yourself with the official Google AdSense Program Policies.